HerMarkCo
( NOW BOOKING APR 2026 )
( GLADSTONE, MI )
You don’t need a full rebrand that takes months.
But you also don’t want something that looks like everyone else’s.
Her Mark Co creates semi-custom brand identities that are thoughtfully designed and then tailored to your business, so you get something that feels custom without starting from scratch.
THE PROCESS
This is a lot simpler than you think
No 47-step process. No confusing back-and-forth. Just a clear way to get a brand that actually works.
01
Choose Your Direction
Start by choosing a brand direction that already aligns with your style and where you want to go. No staring at a blank page wondering what your brand colors should be for the next three weeks.
02
Customize + Refine
This is where we make it yours. We adjust, refine, and clean things up so it actually feels aligned — not like you grabbed something and hoped for the best.
03
Finalize Your Brand
Everything gets polished and pulled together into a brand that’s cohesive, intentional, and ready to use. No weird gaps, no “I’ll figure it out later” energy.
04
Walk Away Clear
You leave with a brand that makes sense, feels right, and doesn’t need constant second guessing every time you go to post something.
Hi, I’m Krista
Hi, I’m Krista, founder of Her Mark Co.
I’ve been designing for as long as I can remember, and at some point I realized most people don’t need more options, they need something that actually makes sense.
So that’s what I focus on.
Clean, intentional branding that feels aligned, not overcomplicated.
